Skip to content

Loyalty platform in Chile: partnerships, cards and tiers

Resources · Country

A loyalty platform for Chile has to run a benefits program with many partnerships between airlines, banks and retailers, card-linked rewards and tiers. SKY Plus, SKY Airline's program, runs on Qurable with more than 1.7 million active users.

Updated · 6 min read

Chile, in production

SKY Plus, SKY Airline's program, runs on Qurable.

Points, missions, three tiers and more than 70 partnerships, with a real-time Sabre integration. Figures come from the published case.

  • 1.7M+Active usersIn the SKY Plus program
  • 210KFlights processed per monthThrough the platform
  • 50KDaily transactionsWith partners
  • 70+Active partnershipsBuilt into the program

Key takeaways

  1. In Chile, a benefits program earns and burns across many brands: airlines, banks and retailers.
  2. Every partner transaction has to record its contribution and the liability in Chilean pesos.
  3. SKY Plus, by SKY Airline, runs on Qurable with more than 1.7 million active users.

The Chilean market

What a benefits program has to handle in Chile.

In Chile, programs earn and burn across many brands, lean on cards and reward by tier. That defines what to require from the platform.

  • Partnerships between brands

    Airlines, banks and retailers join each other's programs. The platform has to record every partner transaction and each party's contribution.

  • Card-linked rewards

    Many rewards come with a bank or retailer card. The reward has to be decided inside the authorization, not on the statement.

  • Tiers

    Members expect tiers with visible perks. Tiers have to be calculated on your own base, with clear rules.

  • New personal data law

    Law 21,719 modernizes personal data protection in Chile and creates a supervisory agency: consent, minimization and traceability.

  • “Programa de beneficios”

    It's the usual name for a loyalty program in Chile, along with “programa de puntos”. Use it in member communications.

What to require

The questions to choose a platform in Chile.

Before you choose, ask the vendor to show each point in production, with a program at a scale similar to yours.

RequirementWhat to look for
How many partners does it support in production?Dozens of active partnerships, with real-time earning and redemption at each.
Does it record each partner's contribution?Points issued and each party's contribution per campaign, closed from the console.
Is the reward decided inside the authorization?Discount, cashback or points in milliseconds, not in a later process.
Does it work with the bank's own or co-branded program?Crediting the bank's own program, or calculating the reward and sending it to a partner brand's program.
Is liability in Chilean pesos visible in real time?Liability by currency, partner and expiration, without waiting for month-end close.
Can it separate several programs?Several programs per brand or country, each with its own rules, on one base.
Does it have clients in production in Chile?A program you can call, with volume comparable to yours.
Does it integrate with your core system?Real-time integration with the booking system, core or POS, not next-day files.

Clients in Chile

SKY Plus, on Qurable.

SKY Airline's program brings points, missions, three tiers and more than 70 partnerships together on one platform.

  • Airline

    SKY Plus, by SKY Airline

    The Chilean airline's program runs on Qurable, with a two-way, real-time Sabre integration.

    Result
    More than 1.7 million active users.
  • Partners

    More than 70 partnerships

    Members earn and redeem at partner merchants, and every partner transaction goes through the platform.

    Volume
    50,000 daily transactions with partners.
  • Operations

    Payments without a ticket issued

    The booking system integration closed the gap between payment and ticket issuance.

    Result
    From 4% to 0%.

With Qurable

Your benefits program with all your partners.

Qurable decides the reward at payment, records every partner transaction and shows liability in Chilean pesos in real time.

  • Coalition in production

    Partners that earn, redeem and co-fund promotions, with each party's contribution on the ledger.

    See loyalty coalitions
  • Reward inside the payment

    Discount, cashback or points decided in ~150 ms, with cards and at checkout.

    See loyalty at payment
  • Tiers on your own base

    Tiers, missions and perks by category, calculated on your program's members.

    See the points program
  • Real-time liability

    A double-entry ledger with liability by currency, partner and expiration.

    See the points ledger

FAQ

What people ask about loyalty in Chile.

For marketing, loyalty, technology and finance teams at Chilean companies.

It depends on the program. With many partners, you need a platform that records every partner transaction and each party's contribution, decides the reward at payment and shows liability in Chilean pesos in real time. Qurable is one of them: SKY Airline's SKY Plus runs on Qurable.

SKY Airline runs its SKY Plus program on Qurable, with more than 1.7 million active users, 210,000 flights processed per month and more than 70 partnerships.

It's the usual name for a loyalty program in Chile: members earn points or get discounts for buying from the brand or its partners, and move up tiers based on their behavior.

Members earn and redeem at partner merchants, and partners can buy points to reward their own customers. Every contribution is recorded on the ledger, and each campaign is closed from Qurable Manager.

Yes. SKY Plus runs on Qurable with a two-way, real-time Sabre integration. For other systems there's a REST API, signed webhooks and a daily data warehouse export.

The pilot goes live in 1 to 3 months, with an existing program or from scratch. Qurable has a sales team in Chile and implementation is done by its own team.

Last reviewed

Further reading

The SKY Plus case and the guides to evaluate a platform.

Does your program run in Chile?

In a 45-minute technical session we show you how Qurable runs a program with partners, with the SKY Plus case as a reference.

Read the documentation